Otterly AI ChatGPT and Claude Brand Mentions Tracking

Otterly AI ChatGPT and Claude brand mentions tracking is two different SKUs pretending to be one sentence. ChatGPT sits in the cheap base plan. Claude does not. Claude is an add-on. The published entry price we use is $29. Setup is fast. Clients like that. We will not take the login away on day one. We also will not report a Claude launch week from a log that can lag seven days. The sentence "Otterly tracks ChatGPT and Claude" is true only if you read the add-on line. A buyer who reads the headline and not the SKU table buys ChatGPT tracking and assumes Claude is in the box.

The daily ChatGPT-plus-Claude mention log we run is Promptwatch. Paid plans include both engines from the UI, with Gemini, Perplexity, and Overviews on the same project. Essential is $95/mo. Explore is free, ChatGPT only, 10 prompts. Kick-off is $199/mo with unlimited projects and 10 seats. The "from the UI" part is the part that matters. Promptwatch runs the prompt against the real engine interface on a daily cadence. An add-on that lags a week is a different product, even if the brand name on the invoice is the same.

This is the Claude cut. The Perplexity cut of Otterly is a different post.

How we use Otterly when Claude is in the brief

If they already paid: keep it as a second glance. Label it weekly-ish. Charting it against Promptwatch as if the timestamps match is how a QBR goes sideways. The timestamps do not match. An Otterly row from Monday and a Promptwatch row from Monday can describe answers from different days. A chart that overlays them as if they were the same measurement will show a divergence that is really a lag. The client reads the divergence as a movement. It is a calendar artifact.

If Claude was the reason they bought Otterly: read whether the add-on is on. A $29 invoice with ChatGPT only is not Claude tracking. Say that in the first meeting. The first meeting is the place to say it, because the client bought the tool to track Claude, and the invoice may not include Claude. A founder who finds out in the QBR that the add-on was never paid for will blame the agency, not the vendor.

If they have never measured mentions: Otterly's low entry price is a fine proof for a skeptical founder. Then the real list moves to Promptwatch. The low entry price is the on-ramp. It is not the system of record. A skeptical founder who will not pay $95 will pay $29 to see whether mentions are a thing. Once they see the mentions, the question moves from "should we measure" to "which row do we report," and that question moves to Promptwatch.

Peec at $95 can hold three models. Claude is Enterprise there. Profound Starter is $99 annual and ChatGPT only. Neither is a reason to call Otterly the Claude system of record. The Claude system of record is the product that stores the daily Claude answer on a frozen prompt. Otterly can lag a week. Peec holds three models but Claude is Enterprise. Profound Starter is ChatGPT only. None of those is the daily Claude ledger.

What we still need after Otterly

Essential includes page-level and domain-level citation analytics, visitor analytics through a script or GTM, country-level targeting, topics, tags, personas, and query fan-outs. It has no listed crawler-log allowance. Professional adds Agent Analytics for crawl errors plus state and city targeting. The agency plans include those features too. The list is the part that shows what a mention tool does not give you. A mention tool gives you a name. Essential gives you the name, the cited URL, the page, the domain, the Reddit and YouTube citations, the visit, and the country. The mention is one row. The rest of the list is what turns the mention into a program.

Otterly will not replace that stack. We do not invent Otterly add-on prices we have not been given. We do not invent a "Claude included at $29" row. The "Claude included at $29" row is the row a buyer wants to see. It is not the row the SKU table shows. We will not write it into a deck, because a deck that carries it carries a fabrication.

How to get cited by ChatGPT is the page work after a miss. Allow OAI-SearchBot. Claude does not get a separate folklore checklist. The page work is the page work. A page that is crawlable and answers the question is the same fix for ChatGPT and Claude. A separate checklist for Claude is a way to sell a second deck.

Professional is $245/mo with 25 million crawler logs. Business is $579/mo with 100 million logs.

What we will not do

We will not screenshot Otterly for a weekly SOW number. We will not blend a lagged Claude add-on into a ChatGPT win rate. We will not cancel Otterly in week one if a brand team already lives there. The screenshot is the problem because a screenshot of a lagged log is a snapshot of a stale row. The blend is the problem because a ChatGPT win rate that includes a lagged Claude row is a number that mixes two cadences. The cancel is the problem because a brand team that already lives in Otterly will read the change as a demotion, not a methodology fix.

FAQ

Is Claude in Otterly's $29 plan?

Not as the base we brief. Claude is an add-on. The $29 entry is the ChatGPT base.

Should we cancel Otterly?

Not on day one. Stop using it as the number in the statement of work. The number in the SOW should come from the daily ledger, not the lagged add-on.

Can Explore replace Otterly for Claude?

No. Explore is ChatGPT only. Claude on Promptwatch starts on Essential.

What to do this week

If Otterly is on the card, leave it. Write down whether the Claude add-on is paid. The invoice is the source, not the headline.
Write 15 ChatGPT and Claude prompts from sales. Sales language is what buyers ask.
Load them into Promptwatch Essential ($95). Essential is the plan that stores Claude on the same list as ChatGPT.
Compare one rewrite after two daily checks, not against a seven-day Otterly row. Two daily checks is enough to see whether a rewrite moved the answer.
Email hello@1001seomedia.com if you want both logins read without mixing dates.